Wonderland.

LCM: Blood Brother SS17

Blood Brother took us city-slickers away to the country for SS17.

Sunglasses by Taylor Morris

Take A Trip

For their first collection presentation at LCM, Blood Brother took inspiration from the nostalgia of the Great British holiday. Created by founders Nicholas Biela and James Waller, the collection looked towards the act of writing home on a postcard, and is based around people taking a break, still half in their work attire, but much more relaxed. After browsing Ramsgate and Margate kitsch souvenir and vintage shops, Blood Brother have created raw applique patches and deckchair inspired stripes to take you away. Whether it be a sunny city break by the seaside or a weekend away camping, Blood Brother had your countryside excursion looks covered, with their precision-led aesthetic and utilitarian visual language.

Summertime Outerwear

Many of the statement pieces from Blood Brother SS17 were the outerwear. A fisherman gillet with multiple oversized pockets was created for the hobbyists, and the suede bomber jacket was perfect for days where the weather is doing anything but cooperating. With functionality at the core of Blood Brother’s designs, it wasn’t a surprise that they created their garments with innovative fabric use and cutting edge approaches to the garment construction. There was a technical take on an oversized trench coat with an intricately technical construction, which was kept light for summer but still kept the waterproof elements that are so essential in Britain.

Sunny Blighty

Sometimes it’s actually sunny in Britain, so Blood Brother created relaxed summer looks of casual tailoring. Light wools and pinstripe made appearances throughout the collection, and were fused with more relaxed fabrics to keep the clothes from being restraining, this is all about relaxation after all. Summer checks in white and dark blue were contrasted with classic black and white pinstripe seen in tailored trousers, suit jackets, shorts and shirting. The colour palette consisted of creamy beige, red, blue, black and white, just like classic British bunting.

Words
Annabel Lunnon
LCM: Blood Brother SS17

Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related → Related →